Great VW Touareg Advertisement

December 1, 2006 at 6:13 pm Leave a comment

Grey Advertising in Argentina created large Touareg “cut outs” and put them on the back of “ski lifts” in a form of guerrilla advertising. (via AdArena). It looks great and is remarkable direct targeted marketing…. but where do we go from here?

Touareg Ski Lift

Will there be software ads on the bottom of your dinner plate in your favorite restaurant? Will there be Pamper ads on OB/GYN scrubs during delivery? Will there be toy ads at private school play yards???? This slide sponsored by Matel.

Either way, great job Grey Advertising. I love it.

Also, speaking of guerrilla advertising, Jason at the office made the most awesome set of fake press passes I have ever seen. We used them at the Houston Communication Alliances’s Christmas Party. Everyone asked about them. It was a huge hit. Great mind Jason.

Jason's Press Pass

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HAF Student Conference PPT Slides on Social Marketing and Generation Y Collective Action – Captian Style

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