Archive for October 25, 2007

Ford Pinto Cheap Parts that Replace in Seconds

Jalopnik posts some great vintage car commercials. Today they had a Ford Pinto commercial that contained some pretty funny concepts. Like the ability of a car to have cheap, quick, replaceable parts. Of course it is back from the day when you could replace your own parts.

In the book, Blue Ocean Strategy, a Hungarian bus maker NABI turned the $1-billion-a-year U.S. municipal-bus industry on its head by building lighter-weight, cheaper-to-maintain fiberglass vehicles… that had lower long-term repair and fuel costs. NABI realized that more money was spent on the operation of the vehicles than on the vehicles themselves.

Wouldn’t it be nice if someone built a vehicle back to the roots of famous cars like the VW bug, or Model T? A people’s car that was functional, not embarrassing, and easy and cheap to maintain?

Or, is our own self expression too big of a hurdle for a people’s car?

Just for fun: here is a link to some nice tables that show costs of new car ownership by category. Check it out and see where you fit in: http://www.pacebus.com/sub/vanpool/cost_of_driving.asp

October 25, 2007 at 3:46 pm 1 comment


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