Passion fuels online communities

January 20, 2007 at 9:33 pm 3 comments

I posted earlier in the week, some comments from NATPE, like this one from Lydia Loizides:

If you fundamentally look at the organisational structure of myspace or youtube, there are niches and enclaves of fans of particular topics. We keep thinking mass, mass.. but the world is a group of tiny little parts that come together as a jigsaw puzzle.

So what drives a “fan base”?

Here is an online link to 412 fan videos of “Barbaro”. If you look at it closely you will find the tributes and passion of devoted Barbaro followers. (Barbaro is a horse that came up short of the “triple crown” due to injury).

I think this is about a personal connection between the audience and the fight involved in heavy competition. That fight installs emotionally involved feelings that let us feel the fight of winning too. In this case it may also show a little extra enthusiasm by having the “betting dollars” of fans riding on the success of the horse. This gives a more personal and real connection to the win for the fans.

In addition Barbaro is trying to work his way back. What is more amazing to behold than someone that failed and fought back? Failure is innevitable. The fight back is not guaranteed. That takes heart.

So, what do you put your bets on. Where are you emotionally involved? What fights have lead you to come back from failure?

Here is Barbaro’s fight:

(Thanks Boing Boing)

Entry filed under: Uncategorized.

“Listening requires genuine interest in what that person is saying and a willingness to change as a result of what was said.” How do you feel today?

3 Comments Add your own

  • 1. Ed Schipul  |  January 22, 2007 at 12:06 am

    I definitely agree that passion is the fuel of online communities. I am curious if you can do another post on how to prevent the success of those communities from crushing themselves.

    Evidence of this can be seen even on wikipedia where the spammers did so much vandalism now EVERYONE is losing link love?

    Reply
  • 2. Ed Schipul  |  January 22, 2007 at 12:08 am

    sorry! – please fix that link to be http://www.searchenginejournal.com/?p=4288

    Reply
  • 3. aaronlong  |  January 29, 2007 at 11:32 pm

    Barbaro was Euthanized today.

    Reply

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