Sketchup Mashup

November 26, 2006 at 3:57 pm Leave a comment

Mit Ad Lab posted a press release from Whirlpool that indicates Whirlpool will have 3D models available for use with Google’s Sketchup!

This is a great example of Whirlpool advertising (in this case producing 3D models) where th audience is. What a great brand exposure for appliances within architecture models displayed for clients. MIT suggests that  Google may eventually go as far as allowing purchase links from inside Sketchup, or what if you could see an entire projects cost association with different features. Pretty cool?

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